idea{logg}

Glamorous Goo-Goo land

We posted a story this morning on our event planning blog about how baby showers have changed recently, drawing from stories that appeared over the weekend in the Los Angeles Times and The Capital Gazette.

The story in the Capital Gazette, an Annapolis, Maryland newspaper is of particular interest as it quotes the owners of Lil' Lamb as saying that our client Orbit Baby's stroller helped the business post a 25% sales gain over the past year.

Read our story, which details Nicole Richie and Joel Madden's Shower, here (image of the candy bar at the shower shown above). 

New Client: Sunkist Naturals

We're extremely pleased to announce the addition of Sunkist Naturals to our roster of distinguished clients.

Sunkist Naturals offers a fabulous collection of 100% juice smoothies. 

Fantastic flavors include: Strawberry Dream, 100% Valencia Orange, Glorious Greens, Sunshine Carrot, Golden Mango, Berry Blue Bountiful, Orange Cream, Berry Cherry Bountiful

Each flavor is high in antioxidants and vitamins and the taste is absolutely remarkable. 

Event Planning: putting together an eco-friendly party

Last night Social Vibe launched their eco friendly and socially conscious brand to the press with a green party at Le Deux in Hollywood.  Attendees included Mena Suvari, Kelly Joy (shown here), Jessica Kinni, and William Romeo. 

The party was perhaps most notable because it benefited the Surfrider Foundation (a grassroots group that helps protect oceans, beaches and surf spots around the world from pollution), and it was eco friendly.

The green party trend isn't new, but it's definitely building steam--especially as we get into the summer months--as a predominant theme for launches and premieres from coast to coast. 

What constitutes an Eco friendly party? Some decorate with sprouted grass and bamboo in pots, offer organic vodka and napkins made from recycled paper, and call it a day.  Others go all out, planning every detail down to the type of dye used in the decorative fabric draped above the room.

The Los Angeles Times recently ran an article about green event planning, based on that list, here are my tips:

Invitations -- Use recycled or tree-free paper and soy-based inks. Or use the web based invitation  service from Pingg.com which allows users to create gorgeous electronic invitations, send them via email, sms, facebook, personal web page, and more.   

Flowers -- Use flowers and plants from local and organic farms. Donate flowers to a worthy cause after the event.  Localharvest.org is a great source for finding local growers. 

Food -- Locally grown organic foods are fresher, pesticide-free and less fuel is burned transporting them. To avoid waste, don't over cater. Send leftovers to a composting program. Again Localharvest.org can help source regionally grown foods.

Beverages -- Use bottled water in biodegradable bottles -- biotaspringwater.com, serve organic wine, and vodka.

Venue -- Outdoor venues use less power for air conditioning and lighting, or choose a Eco friendly hotel or building.   

Favors and goodie bags --  source Eco friendly and organic products such as candles, soaps, services, and other ingenious goodies.  Place in reuseable bags.

For more on event planning information and ideas, please visit our CLPR Events Blog.

Style: Vanessa Williams at the 33rd annual March of Dimes Beauty Ball in New York

The 33rd annual March of Dimes Beauty Ball in New York brought out Vanessa Williams, and many more last night.

Vanessa, wearing a lovely one-shoulder draped Vera Wang gown, hosted the event.

The long sleek look of the brown silk gown was accented simply with a pair of cylindrical earrings and a strong (almost masculine) cuff.

Wang said the dress was inspired by the TV series Rome. 

The event was also hosted by Bernd Beetz, CEO, Coty Inc. and Vera Wang.

Note:  Coty makes Vera Wang's Princess fragrance collection, as well as the collections of Jennifer Lopez, Marc Jacobs, and Sarah Jessica Parker.  Be sure to see my notes about the fabulous book, The Perfect Scent, by Chandler Burr at left.

photo: Wireimage

Event Planning: Idea{Board} - romantic

We've been pulling together ideas for designing parties and weddings. 

Here we have some ideas that have a strong, but romantic impact.

These are traditional looks that have an imaginative lift.  Blue Hydrangeas mixed with garden roses and loose grapes on a blue table cloth is like a still life for modern times. 

Other themes like tropical, with orchids and a proliferation of votives, are great too.