We researched, we tested, we pitched, we were pitched to, we blogged, we commented, we sent out thousands of emails, we tracked incoming traffic, we sent traffic, ... and through it all we came up with a new formula for beauty, fashion, design, and baby PR that is unique to the industry.
We've devised a PR strategy that directly harnesses Conversational Marketing - one that capitalizes on the much celebrated "social media" (which is now really "the media") and builds discussions with an interested audience. This blended with a very old fashioned approach - one that involves well honed relationships and straight talk, together with superlatively designed tools - makes for a PR and marketing product that is second to none.
Our company has added a variety of blogs, link galleries and a social network and a myriad of pages around the web of our own to create what is now Leber Media Group.
Sounds like a big organization, but we're really the same small, friendly group as before - just now we have some unique tools in our arsenal that the average PR firm really doesn't. The new name is a more accurate depiction of what we do: We work with media of all types and in various functions to get the maximum exposure and positive branding for our clients.
Our specialties are still fashion, design and architecture, food, baby, lifestyle, and beauty PR.
Want to know more? Email me at carrie@lebermedia.com or call me at 646.706.7761 and we'll discuss! You can also get a feel from our newly refreshed website at www.lebermedia.com.
